Martha Stewart's Shriek or Chic Web Series

Martha Stewart loves Halloween, and this year, she's giving three fashion design hopefuls the opportunity to compete against one another to create the ultimate Halloween costume for her. A new six-episode web series called Shriek or Chic: Martha's Haute Halloween Challenge launches today exclusively on and The three-week challenge resulted in six videos to be released daily, and viewers will go behind the scenes at MSLO headquarters in New York City to witness the intense competition where contestants worked around the clock to create the perfect alter ego of horror, fantasy, or fun - each having to feature the makeup seen on the cover of the October issue of Martha Stewart Living. What will Martha be for Halloween this year? See the trailer below and visit to see the series beginning today, October 7, 2014.

Photography by Brian Bowen Smith. Hair styling by Takashi Ashizawa for Kerastase.